Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Centers of Psychiatric Excellence, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Love the mindfulness portion of this; frustrating that it can’t be accessed daily after the first few weeks
Has a peloton type feel and is user friendly.
Very user friendly and easy to use. Very helpful for dealing with stress and learning new mindfulness techniques. It’s nice to have an app that I can utilize 24/7 to help improve my mental health
COPE is an expert-endorsed wellness app that helps you improve your sleep, anxiety, depression, and monitor substance use. Using clinically proven min...