Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Equal Yoga Holding BV · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I really love equal yoga, the teachers, the vibe, but the app is so frustrating. Either it freezes, it jumps around between all these pages that usually are completely irrelevant. The main reason to go on the app is to book a class or to cancel a class - and somehow the feature to do that is in the same page, and it’s the least accessible one. It takes me forever to find it, and then it’s easy to lose it as well. Needs updating!
the app is very frustrating to book classes. it shows you a map of the room but you can’t click to choose a mat or go back to see the schedule again. very annoying
I love this studio. This app makes me think that it’s part of yoga as I have to develop a lot of patience while using it. It’s not logical, booking classes and switching between locations is awful. I get logged out for no reason. Website is just as bad.
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