Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Greg Guiteras · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Merge times to connect and get on the site. This is a horrible app and has not been recently updated. If you look at the reviews and you look at the number of people left reviews that is our clear indication.
This app is interesting because it allows people to find others to cruise with, on top of avoiding any disadvantage of being a solo traveler. I do think the app needs improvement in a number of ways. I think the app should set up an aspect of one’s profile that shows their history with cruises, interactions with other users of the app, reviews from people they’ve cruise with, validation that users are not sketchy and actually have a cruise booked or planned and whether a user wants to hang out on the cruise or go their separate ways once booked. As long as this app continues to be improved and developed, I think it will show a lot of promise.
I was looking to book a cruise but with the prices were to high for me to travel solo. In the past I would ask a relative to travel with me but on this occasion No one was available during the time I was looking to travel. I was told about this app and found it simple enough to sign up. After about a day I was able to connect with someone and we are traveling at the end of this month. I love how great it worked out for me
Be part of a new wave of travelers. Don’t get tied down by the solo rate. Easily find others in the same boat. Share a cabin with the perfect room...