Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Master Books · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
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This app is such a wonderful tool to have! From the teaching tip lives, to the community groups where I can find encouragement and also be challenged as a Homeschool teacher. I also love how easy it makes accessing the Academy videos!
This was my first purchase from Masterbooks. I’m impressed with the quality of the books. My student (Grandchild) spent hours reviewing these books the day they arrived. She absolutely ❤️ them. Originally, I thought I’d use them as reference books but upon reviewing the content, and finding out that Masterbooks has teacher’s guides for this set, I plan to use them as part of her Science curriculum over the next few years.
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