Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Weight Loss Direct · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Was good for me for several months...new update does not allow anything but weight to up load so a complete waste of a program now. No longer can track anything, so anyone on program should ask for a refund since hydration, BF%, BF weight, etc are key to progress.
App is clunky, with difficult to search food entry. Doesn’t seem to be any “frequent” entry capability. Latest version now won’t completely capture scale readings. Freezes after weight so no logs available for body fat and water. Beyond P2 only use the app to log morning weigh ins and now even that is only 33% correct. Need to hire a capable developer and provide a quality product for the cost of the program.
I’m loving the weight loss program, but I’m not even bothering with the app except for connecting with the scale. It glitches & crashes, the progress screen freezes & reloads, the messages & notifications disappear, and I can’t reach my coach through the system. There are good resources in there, but considering the price of the weight loss program, the app should be way more robust.
Why Weight Loss Direct? Because…. It Allows You to Work Smarter NOT Harder to more easily reach your Wellness & Weight Loss GOALS! Direct to YOU…...