Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Hearst Television · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The first improvement I’d like to see is the ability to create an account that can be used across devices/platforms. This would allow for starting a program on one device, and continuing it on another. The second improvement I’d like to see is the ability to bookmark shows or save them to a favorites list. That way, my favorite shows are easier to find.
I love that the news is there for when I need to listen to the weather folks chit chat. Even better is that I can watch some shows about my town! So refreshing compared to the typical Hollywood stuff. And it’s looks like real legit shows too!
Although I enjoy using the app, I want to watch the newscast, not the weekend sports program. App (and website) consider the sports program to be a newscast. I also want to watch the latest Chronicle on demand, not individual bits of programs. Also, when I am watching a newscast on-demand, when a newer one becomes available it terminates the one I am watching and starts the new one from the beginning. I want to be able to finish the stream I am watching! This happens at, for example, 11:50PM when the 10PM newscast is replaced with the 11PM newscast, and on early Monday morning the sports program replaces the newscast. Used to be a workaround of going to the website but that no longer works
Watch Local News, Weather, Politics and Live programming. Keep connected within your community with topics that matter to you. Free Install. No credit...