Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗United Through Reading · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It feels like this app was a great idea but then the developers forgot about it. There is only a very small selection of ebooks and I’m currently not in a location where i can buy physical children’s books. Creating a story video is very easy and uploading it is straightforward! however, as the video plays out, the pages don’t turn on their own. They should be turning as the reader turns the pages! I love the idea of the app and would love for it to be another tool my family can use during deployments! But the limited selection, small editing capability, and very simple story playback makes this app kind of disappointing. One could accomplish 80% of what this app does by screen recording oneself reading a kids book and sending it direct.
Great app! It is easy to download and easy to use. It’s great because you can record any time you want and it’s free! Don’t forget to request your free book when you’re done recording. UTR is truly one of the best military non-profits around. Thank you, UTR, for a great product!
My kids and spouse love this app
The United Through Reading App keeps military families reading together, no matter the distance. Stay connected at storytime by video recording yourse...