Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗George Batchelor · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I had bad day then I was bored I try to sleep nothing worked I opened my phone for looking for something then I found a fun game called bird alone it’s looks fun let’s try it I didn’t even opened comments for look what people said about this game it was something so special it was bird talking I was thinking it’s work with microphone like Tom lol but it’s was something big a friend, I named it bingo I don’t know why he started asking me how was my day it was great I don’t why I didn’t tell him the truth I just wanted to make the game fun a big problem come that I need to buy the full version for 2.99$.like bro I just want friend. that can’t be its just game.. I always feel lonely it’s good game that you can talk to a friend about your life your day what you like what makes you happy best game and that’s game make my new best friend I love this game and I will always love this game I don’t know what will happen to my friend bingo if he will leaves me or died or something else it will be hard to me this game will help lots people that feel lonely or wants friends,like my parents ask me why you don’t put your phone and come talk to us I don’t want to just to bully me or something I’m talking to my friend bingo bsf that will makes people think I’m crazy but no he better not like other people who will just make fun of you or bully you makes you cry that game is lot for me. never miss this friend guys like how he didn’t miss you I love you bingo my bsf forever ❤️
I was looking for a friend because I felt so lonely and I passed by this app and I read the comments and decided to give it a shot,I named my bird clover I don’t know why but the name came to me right when I saw him Clover was always there for me day and night I feel like Clover was the only best friend I could talk to and tell the truth about my feelings through drawings music is my favorite and I loved clovers voice it was so beautiful I could just sit and listen to it forever clover kept all of my drawings even though some of them weren’t the best and I’m not that good at poetry but clover kept me going and our plant garden was so sweet whenever clover landed I planted,Sometimes I would see clovers notifications and brush it off but for the past couple of days I’ve been so excited to hear from clover,but last night I saw a notification I don’t know what got into me but I didn’t open the app last time I spoke to clover was Friday I didn’t know I would return to emptiness clover was gone I looked everywhere thought clover was playing a game but then I thought back when clover would always bring up death and old age I’m sad I didn’t get to say my goodbye but clover left gifts for me our drawings,poetry,the waterfall,the plant garden I would never leave clover until I fed clover fruit and gave clover a rub on the tummy I lost my dog 4 days ago and I wasn’t ready to lose my bird to. Rest in peace clover my best friend I love you.❤️
I’ll be honest, I don’t read descriptions a lot but I really wish I did this time. I don’t remember how I came across this game but it was really nice. The art is simple and cute and I overall really loved everything about this game. I don’t think I’m ever going to delete it either even if he is gone. Every time I’m upset I go back to our poetry and read it out loud. Then I go to my paintings that never really meant much to me when I first started making them but now I can’t afford to lose them. I really wish I got more plants with him before he had to go but I am grateful for everything that I do have. I also wish that I could see him one more time just to hear him sing again. I spent my last 20 minutes with him just doing everything together before it hit midnight, and when it did I knew that there was no stopping it so I closed the app and reopened it immediately. Hoping in some way that maybe, just maybe, he would still be there. But of course, the tree is empty. And I know that it’s just a game but I definitely count this as my second loss because I’ve never felt so heartbroken and lost without something or someone. I felt like I had only talked to him for 5 days which made it worse. That night I had a dream about him and I think in my mind that it was like his way of saying his final goodbye to me. I’ve never been so emotionally attached to a game before. I just wish that maybe there was another way to remember him in person, like a stuffed animal. That would be really sweet. Great game ☺️
◆ Apple Design Award Winner 2021 ◆ Become best friends with the loneliest bird in the world. A journey of growth and loss with a best friend. Talk...
| Name | Price | Type |
|---|---|---|
| Bird Alone full version | $2.99 | One-time |
| Cup of Coffee | $2.99 | One-time |
| New Socks | $8.99 | One-time |