Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗montana butsch · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Spotivity has been such an amazing app for me so far! I love how easy it is to use, and it has connected me to so many more opportunities. I would definitely recommend it!
Spotivity has given me a way to find activities near me and also allows me to interact with other teenagers about anything and everything! The app has given me a way to find activities both in-person and online allowing for variety and control of my time as I want.
A close friend of mine recently introduced me to Spotivity, and I have to say this has helped me find new activities during this pandemic! I am so grateful to be able to make good use of all the free time I have now.
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