Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Humaira Ahmed · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app has good intentions but it still has long ways to go. It crashes on me and doesn’t work at times.
I love using Locelle - as I look to make some big goals become a reality, I love that I have this built-in community of likeminded, ambitious, inspiring, fun women that I can reach out to!
This app is a great way for women to connect with other like minded women in business. It’s a great way to promote your business and/ or to connect with someone who can assist you in growing your business. I’ve made meaningful connections!
Locelle is an app for professional women that is focused on empowerment through connections, support and mentorship. Locelle is a location-based app...