Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗David Johnson · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
After signing up and filling out my profile, the app becomes unusable. It keeps closing
This was my first time using this app. During the event there were some issues logging in that were mysteriously resolved. The host/developer tried his best to locate the issue as well as solution. The Storyboard part of the app was a little confusing seeing as though it listed individuals who attended past events as well as current event participants. I don't know how I was matched with the participants so that was confusing as well.
Mix·Mingle pairs people up via app or app at already existing events. Mix·Mingle allows you to meet people where you can socialize interact and get to...