Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Joe Waldow · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
When I decided to make a lifestyle change, I adapted a new eating approach and had a whopping 85 lbs. to try to rid myself of. I also began a search for an app. that was not complicated but would help me track my progress. So far in 22 days I have dropped 14 lbs. and not only does Scelta keep track of my progress, it also gives me encouragement by collecting SP’s (Scelta points)! I’ve just reached level 12! My next goal is level 20 where I earn a different theme. By making weight loss more like a game it actually adds an element of fun! Great idea! Thanks for the help guys! 👍🏻
I stumbled across this app and the graphing/averaging is what caught my eye so decided to try it. Glad I did as I started using it more I discovered that the way to use this app was daily and consistent entries which was always a problem for me to commit to in the past. The SP coins seemed gimmicky at first but soon became pleasurable and rewarding to collect as progress was made. In turn that reinforced the desire for daily updates to the tool. Anybody who’s gone on the weight loss train knows it’s difficult to establish then keep long term habits to make progress. Also one has bouts of ‘lack of visible progress’ which leads to slacking off the focus and eventually dropping the habits and this tool at least in my use has gotten me thru those valleys as the progress graphs reveal there’s still the correct trending directions.... kinda kicks ya back on track. Anyway thanks for making this app as good as it is. And agree with other opinions that it would be nice to see longer trending options beyond 30 days... Tim
I keep a weight log for medical reasons. I tried this app to have a different view of my changes. Since my goal is to not lose weight the goal is set near 0% and is heavily affected by changes. The longer the term, the easier to stay on course. I soon became obsessed with accumulating coins. Although I didn’t try to control my weight I was setting alarms to make sure I gathered my coins every 18 hours, regardless of my other activity. I soon raced up the standings. Then I convinced myself that I was actually using the app as a tool and all these other people were just playing a game. I was honorable and they were all cheaters! I realized how someone could set themselves up to gather coins/points in the most expeditious manner possible and that they must have figured it out also. Finally, I have gotten back to using this as a tool to aid my health. Although I will continue to gather points when I can, I have calmed (not lost!) my obsession with the “game” aspect of the app. After all, I gotta get back in the top 10!
Your weight fluctuates daily. In contrast to other apps Scelta compares weekly averages and shows your real weight progress! If you have ever used a...
| Name | Price | Type |
|---|---|---|
| My Weight Diary in Really Red | $1.99 | One-time |
| Weight Tracker in Warp Drive | $1.99 | One-time |
| Scelta Black Edition Dark Mode | $1.99 | One-time |
| Small Tip: Cup of Coffee | $2.99 | One-time |
| Scelta Pro Monthly | $4.99 | Monthly |
| Scelta Pro Annually | $19.99 | Yearly |
| Scelta Pro (Annual) | $29.99 | Yearly |
| Scelta Pro Annually | $29.99 | Yearly |
| Weight Tracker Scelta Pro | $59.99 | One-time |
| Scelta Pro Lifetime | $59.99 | One-time |