Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗SON GIL · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I loved geodefense, and neoDefense is also lovely. I do wish there were different game modes like on the old app. Sandbox, where the difficulty is the same as regular, but you start with a large amount of money so you can strategize and figure each level out. That would be most welcome. Also Endless, where the mobs start out super weak and gradually increase to extreme difficulty so you can build up insane weaponry. A high score table for this would be awesome. Update: It’s been almost a year without any new levels, which is disappointing. Would really love an endless mode still. It would also make sense to put weapons on every level once you buy the expansion packs. I also wish new levels were introduced more frequently. Again, an endless campaign would be better to hold us over while waiting for more expansions.
Clearly taking much from geoDefence, neoDefence has several variations that improve on the original. The obvious difference is that the booster is effectively a fourth element as it only works with cannons and the cannons, the cannons must be adjacent the booster, and the cannon no longer shoots normally and cannot fire without power from the booster. This makes boost charge management vital and adds depth to the harder levels. Additionally the price of the weapons vary between level groups so the relationship between weapons and between upgrade levels for weapons changes as you progress.
good replacement for geodefense, but i agree that it would be more fun to pause and build/start upgrades for strategy. I beat all levels of beta except bonus, but gamma level 1 is unwinable by any means. I think it's a really bad idea to have everything move so fast. it's like entire waves can come through in under 2-3 seconds. it's less strategy at this point and just how fast can i repeatedly drop and upgrade towers, which makes it less fun then geodefense was. I also would like to see my high score compared to others, as well as see if i completed the level flawlessly, or with leaks. BUT its still awesome and i would pay $5-$8 for each level pack instead of $1 easily. update: nevermind, I beat every level, including gamma and bonus. keep difficulty high, but maybe add an easy setting. The only way to beat any of these higher levels is to stumble upon the fact that any tower built in the exit wavy circle gets double damage. very unclear on that.
DEFEND YOUR SPROUT OF NEW LIFE FROM INVADER! [Build, Upgrade and Sweep!] neoDefense is a defense game set in a core of new life invaded by countless c...
| Name | Price | Type |
|---|---|---|
| Unlock & Play Gamma Sector | $0.99 | One-time |
| Unlock & Play Eta Sector | $0.99 | One-time |
| Unlock & Play Epsilon Sector | $0.99 | One-time |
| Unlock & Play Delta Sector | $0.99 | One-time |
| Unlock & Play Zeta Sector | $0.99 | One-time |