Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Dean Bank · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love the app overall but Id say about 40% of the time there os an error message saying I’m locked out. Thing is I can login on the website. Really wish this wasn't the case, but it’s really gotten annoying.
Love how it now has Touch ID, very user friendly
This is a major improvement of the last app, however it is still annoying having to type in your password every time you enter the app. Please add Touch ID support so that we can use our fingerprint to access the app easier instead of having to type! Thanks!
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