Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gray Television Group, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is so way better than the weather channel app. Because I learned a lesson to not or never to use the weather channel app again because everything is wrong and it’s just not worth it anymore. App Store if you can hear me can you please get rid of the weather channel app for the gradder good for everyone. Thank you so much for your business 🫶✌️❤️
If you click on a title, it goes to the last one you clicked on, not the new one you want to read. Clean that bug and it’ll be ok, although I don’t like the advertising that pops up 1st. The app still needs lots of work. It would be nice if you got news from somewhere other than CNN too.
When you touch on the app it comes on with top or select news and sports it use to be current. Seems like I touch on it now and the news that pops up is 3 days or older. I have also seen Friday night frenzy pop up and it has been 2 weeks or older scores. I even touched on the Friday night frenzy on the bottom of the screen and it was old news. This is the first time I have been on here in several weeks because it doesn’t have current news and it doesn’t seem as easy to use. Contemplating on deleting this app!!!!!
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