Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Grailed, Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
where do I even begin. the amount of issues I’ve had that have continuously been unresolved is uncountable. Here’s just a few for example. First off, early in my Grailed experience I was scammed. However that’s not the problem. The problem was the companies unresponsiveness and complete lack of regard for this matter. I never received a single message back, not even guidance for who I should get into contact with to resolve it. Secondly, the staffs inexperience and unwillingness to communicate. I’ve been dealing with high end sneakers for almost 10 years and with every purchase I always get second sometimes even third authentication checks. I purchased a pair of 1.0 OffWhite Vapormax from a local resell store, got it double checked, even had it in writing that these shoes were “1000% legit” from the store. Grailed called them fake and flagged my account even after sending them an additional third CheckCheck validation. Brainless. Grailed support can’t even use 2 eyes. Lastly for now and my favorite is this apps god awful and finicky settings. I can’t even change my email without being sent in loopholes. I mean seriously why are such simple things so difficult? never had any of these problems with ANY other app on ios and it’s sad. I’ve given this app so many tries. I come back to it every year or so just to try again and it lets me down every single time. the ONLY good thing about this app is lowballing every 12 year old that uses it.
When first using grailed I was skeptical at first, a market place where negotiations could be made to sell items to consumers with the app initially allowing almost anyone to sell. What could go wrong ? Well besides the answer almost anything I decided to play around with grailed purchase a few items and negotiate prices with sellers to make confident purchases that I was satisfied with. Grailed became the used car of sneaker marketplaces, and a reliable one at that. Of course there was a few issues that had to be repaired by their compliant support team, but once passing these and getting more familiar with the app you would have a smooth road ahead easily being able to avoid potholes. Grailed became more efficient as time went on and allowed consumers and sellers to benefit from either selling or purchasing goods at conservative prices or sell to make considerable profit. With this being said, grailed has been one of my favorite sneaker market places for some time now and like that used car needed a few minor repairs but once fixed was able to run smoothly and get the job done. Shop with confidence, I know I do now !
Let me first preface this by saying I’m not a seller. I use Grailed almost exclusively for purchasing pieces. The filters used to work great. The overall look of the app has changed drastically and all though I don’t like it, wouldn’t validate a bad rating just based on that preface. This is what really grinds my gears about Grailed. Say I search “yeezys” my results are all mixed timeline wise. It may start with a post from a year ago, two from this week, one from 3 hours, then one from 8 months. This was not always a problem and has been going on for about at least a year now. First of all in addition to filters would not be hard to implement a way to sort listings (price high to low, low to high, most recently posted etc etc). Also why are posts from inactive sellers from years ago not deleted ? Would it be hard to implement a certain amount of time an item can be listed ?? All you would have to do is put it in the terms saying “if said item isn’t sold in ___ days (or months) your item will be deleted as well as a message to your account indicating we did so. Then if the seller was still active he could just re upload, but if the seller was not, would remove a lot of unnecessary data the app has to store. Overall no better place to get such a variety of pieces, but I feel as if the Devs have been lackadaisical after their initial success.
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