Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Identicare LTD · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I tried several times to create a new password from links being sent to my email address, all to no avail. I spoke to an operative who admitted there has been a lot of errors with the rolling out to the new company. Finally managed it so thought I’d try the app but every time I go to log on it just says “that email address is already registered…” You don’t say! Not fit for purpose. Should anything awful happen to my pet I’ll just ring the company, there’s no point trying online or via the app.
I found this painful to use, it’s a glitchy app and frustrating to navigate.
Won’t let me login properly, doesn’t link to my account so can’t see my pets or the kind of account I have paid for (says basic). Consistently displays error as well. If it was possible to give 0 stars as I would as the app is totally pointless!
Check your chip Check your registration Emergency number for lost pets Quick dial for the contact centre for help