Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Incentivio, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The functionality of this app is extremely frustrating, especially when coming to payment methods. It lets you load gift cards, but you can only use one at a time. I loaded three smaller gift cards and when I tried to pay for a larger order, it forced me to ADD funds to my gift card in attempt to pay for the order. When I didn’t enter the exact dollar amount balance due, it kept cycling in failures until I gave up and just paid with a credit card. And now I’m not able to remove my gift cards; they’re all loaded and useless unless my order miraculously comes to exactly $25. If I have to bring my phone to pay in person it kind of defeats the entire purpose of an app. Was this functionality even tested??? UAT highly recommended for future development.
The app makes you pick the time you want to pick up the order before you place it rather that when you check out or can even see the menu. Check out makes you enter a credit card to be saved on file rather than accepting Apple Pay, like most iPhone apps. Otherwise it does what it is supposed to do, but not as good as other order apps.
Works well. I can earn rewards with every sandwich
The Hot Table app is a convenient way to order pickup & delivery, scan and pay in-store, plus unlock many exclusive benefits. MOBILE ORDERING Order a...