Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Lee Enterprises · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Since the rate has increased so much due to tariffs, I put the app on our IPad for the e edition. My husband will HATE this. I will be reading an article and the page goes back to the top, so you have to scroll down again. Instead of being able to read an entire article, it’s set up just like the physical paper where you have to go to another page to finish reading the article. Talk about old school! My husband likes reading a physical local paper, but I refuse to go along with our rate almost doubling due to tariffs. The E Edition was our other option. What a horrible option. Guess we’ll be canceling our long standing subscription when it renews.
The app freezes frequently, especially after bug fix updates. Also, as far as content, there will be the same articles listed 2 or 3 times to fill space. I’d rather see a short list than scroll over the same content again and again.
Easy to navigate and find what you want. Minor complaints: the icon is STILL not a retina icon. Really ugly looking next to all of my other news apps with retina icons. Also, social media sharing is nice, but why not use native interface? That'd get you another star, for what it's worth.
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| Name | Price | Type |
|---|---|---|
| Subscriptions (Monthly) | $25.99 | Monthly |
| Subscriptions (Monthly) | $38.99 | Monthly |
| Subscriptions (Monthly) | $42.99 | Monthly |
| Subscriptions (Annual) | $50.00 | Yearly |
| Subscriptions (Annual) | $249.99 | Yearly |
| Subscriptions (Annual) | $314.99 | Yearly |
| Subscriptions (Annual) | $349.99 | Yearly |