Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗FAT Brands Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
They handled my last minute order for a cookie cake amazing! No hassle, wanted to make sure I was happy!
I haven’t been able to log into the app for years. I have reset the password multiple times and it tells me when it is wrong or when it is right it sends me to “the next step” to put in my phone number. Once I put in my phone number it says that is already in use and won’t let me proceed but isn’t that the point of logging in, because I already have an account with my phone number? I am frustrated and there is ok way for me to check the balance which is probably decent since I buy several of the cookie cakes a year.
I downloaded this app to place an order but was unsuccessful because it doesn’t give options to select type of regular cookies. I wanted sugar and chocolate chip, but couldn’t request it. So I wrote my requested cookie types in the box and when I hit add to my cart. I got an error message that stated “Oops! 12 cookies is currently unavailable”. However I wasn’t ordering 12 cookies. SMH. Don’t waste time with this app. It needs lots of work. It can’t handle basic stuff like allowing an order to be placed. 2 stars are because I love their cookies but the app is no good.
Sweet marks the spot where Great American Cookies & Marble Slab Creamery come together in one deliciously delightful destination. Now, it's easy to ea...