Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jordan Dawson · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love this game! It is so cute and you only need to have a good mindset (Which is easy because it is so cute) and start placing the fruit, you want it easy then make it easy and use strategy, want it hard then make it hard!
It’s a grape game. You will have such a melon of a time. Lemon tell you how much fun I have. Watermelon is king.
SO Much fun! Cool way to pass time while I’m at work
The watermelon game (also known as the suika game) has come to the iPhone in the form of.... Fruit Fusion! In Fruit Fusion you drop fruits into a bas...