Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Foupon Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app is Literally garbage since you can’t get past the ad
This app is so convenient why wasn’t there an app like this long ago??
I can’t believe how easy it is to save money using Foupon. I get all the coupons with Foupon, and I just need to present to the cashier, I save money immediately.
Do you know that most of the restaurants accept digital coupons nowadays? We put all the restaurant coupons into one app. so you won't need to carry...