Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Brusov Kirill Vladimirovich, IP · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
First I’ll say I do genuinely enjoy the gameplay of the game. The look is appealing and I like the action of folding up the piece. But I do have some complaints about the game. First as I have been playing the game for only a few days and am well over level 100 I have noticed that many of the levels that you pass are identical. In my first sitting with the game I play some 40 odd levels and at least 5 or more of them were identical or so close that you couldn’t notice a difference. This gets increasingly more noticeable as you get up to the higher levels because the levels don’t really get harder it’s often just the same old levels repackaged. Secondly as many other reviewers have stated there is an overwhelming amount of ads. If you play 10 levels you are likely to see at least 7 ads. This is a major issue because levels go by very quickly, 10 levels doesn’t even necessary mean 5 minutes of game play so seeing that many 15-30 second ads is really unbearable. Overall I do enjoy the game but the user needs to be considered more in order to make the game a great game instead of just a money making machine.
It’s a pretty fun game but I don’t like that there’s no menu or any option to go back or see the levels you’ve done. Also there’s way too many ads, you pretty much get an ad after every level and the levels go quickly
Would rate it higher but there’s a major flaw. You can only swipe up, down, left or right. Fine. I get it. However, if you swipe left and are incorrect you then swipe right to complete the puzzle correctly. This I don’t understand. If you can achieve the same goal by swiping left or right, you shouldn’t get a heart taken away because you swiped in the opposite direction the programmer wanted. I played 12 levels and am deleting the game.
Fold It is a new exciting puzzle game that will keep you entertained for long. Simple, enjoyable, and suitable for any age, the puzzle game is a great...