Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗John Buonomo · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I am a very nature-oriented person and love birds and trees. I thought this app would be perfect for me. Turns out I was wrong. The simple birds I tried to identify like the yellow chat or a robin were not easy to find. The trees were simple yet so hard to identify also. I like the log part, although it would glitch and separate the pictures from the entry entirely. I love the idea, it just needs to be better in general.
Even with simple descriptions that other apps pick up easily, time and time again you’re app has ZERO results. Uninstalled
I love this app, I live in eastern Pennsylvania and I’m amazed how many things I’m able to identify even when I’m out running with my phone. The information is quite thorough And it is presented in a clean clear way.
Identify birds and trees. Share your sightings with friends. Discover what's native to your neighborhood.