Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The Convention and Visitors Bureau of Greater Cleveland, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love drinking beer but this app makes me irate trying to check in to breweries. I just want to be able to easily find the brewery I’m at and check in. It used to be easy. Now it’s frustrating.
tried to put in the check in number for a few breweries and hasn’t worked for me. if i put in the wrong number it’ll tell me. but if it’s the right number, it doesn’t do anything
The Destination Cleveland Mobile App has returned as your go-to trip planning resource. A complement to our website, new functionality makes it even e...