Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Waddell Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Dazed & Confused is an amazing magazine. I bought a subscription to it in July last year and it allowed me to access all issues of the magazine, which is great. The app is beautiful and easy to navigate. HOWEVER… after a few months of not using the app (and after noticing in my billing statement that I was still being charged for the subscription, which I had forgotten about) I tried reading the magazine again. This time it took like 10 minutes to open the last issue I had been reading. After I was able to move around in the app, I tried going into the latest issue. I was told that it was only available to subscribers, so I clicked the “Restore Existing” button and went through the process of restoring my account. I get a message that it has been restored, but then I get another popup saying “restore in progress”, which I have left to work for over 2 hours and still is not finished. The app as it is is broken. Please fix it and give us back what we paid for an the quality of this excellent magazine!
I love the magazine. But please don't make disappear back issues. Actually I won't mind to make a small payment. I've been a fan of the mag fir a long time and I'm really happy to read on my iPad. So my rating for the mag is 10 stars. For the functionality of the app is 3 stars. Cheers.
This is a great app. Works perfectly and the design is very nice. Slick and intuitive. There is a small hiccup at times when pinching to zoom but that will hopefully get ironed out in future iterations. Only thing I'd change: it desperately needs the ability to choose issues of the magazine. Perhaps they can be made available for a small price as an in-app purchase, say $.99. Then this app'd be perfect
Dazed is an independent British fashion, culture and arts magazine which has a strong global reputation for its groundbreaking and trendsetting editor...
| Name | Price | Type |
|---|---|---|
| Dazed & Confused (Monthly) | $1.99 | Monthly |
| Dazed (Bi-Monthly) | $3.99 | P2M |
| Dazed (Quarterly) | $3.99 | Quarterly |
| Dazed & Confused (Annual) | $23.99 | Yearly |
| Dazed (Annual) | $23.99 | Yearly |