Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗CrossFit Conway · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is a review of the app which is developed by PushPress, not the Conway CrossFit box. The box is an awesome gym, the app just needs work. You should definitely turn off the notifications right away, which kind of stinks because it would be good to have notifications when someone likes your workout accomplishment, etc. Unfortunately the push notifications don’t work that way. I get 5-6 notifications a day and when you click the notification there isn’t a way to know why you were alerted. Would also be cool if they incorporated more functionality that aligned with the workout, eg an EMOM timer if that’s the workout, or a %of your 1 rep max if that’s the workout, etc. Currently it’s really just a way to reserve your workout time and to see what the workout will be. The rest of the functionality doesn’t seem useful at this time. I’ll update if it changes.
For members of CrossFit Conway to reserve their place in a class, sign up for gym events, and general account management like updating headshots and c...