Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Citrix Systems, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Accessing from my personal phone, wirelessly on the outside, or once on the WiFi inside a SC Facility, everything works great. I’m able to send pictures applicable to situational problems/needs on the fly, and email conversations work well. Every once in a while the app asks me to reenter my pin in a very wonky way, and I wish it were possible to open a PDF and send from the open PDF(on PC, this function is avail in the “File” dropdown) not a dealbreaker though. On my personal device I use OneNote, Outlook, Excel Viewer and Word Viewer. From this device, they all work well enough between sitting at a PC that I don’t miss anything, can respond quickly, and no longer really have a need to carry pen/paper, as everything syncs with OneDrive/J drive. No idea how it works, but it does!!!
Excellent for calendar and email!!! I’ve only noticed a couple of items I’d like to see enhancements on - Doesn’t seem to like email to calendar invites (click here to add this to your calendar). Also, I would like a toggle switch to lock my time zone. I’m in Ohio and when I travel to California it changes the time on all my appointments to account for the 3 hour time difference. This also means that any appointments I set for when I return to Ohio while in California adjust as well. Meaning that if I’m in Ohio and schedule an 8:00am appointment in California when I land in California it adjusts it to 5:00am to account for time difference. Conversely, if I’m in California and schedule a 4:00pm meeting for my return to Ohio it adjusts it to 7:00pm upon landing back in Ohio. I simply want to lock my time zone and trust that I am scheduling the actual time of the meeting. Lastly, it can be a bit cumbersome for using intranet (could be our network security). Even with the couple suggestions above, I would absolutely recommend it for mobile connectivity.
This application would be great if the features functioned like they were designed to. The “unread mail” counter has never worked, banner notifications only show up immediately after opening the app (when I have already seen the emails), background refresh is nonexistent, and the latest malfunction is I can’t even check my mail because the app doesn’t recognize my computer’s new Outlook password, but doesn’t provide an option to change it. The only feature that seems to work properly is calendar notifications. I’m confused why the developers thought it necessary to update the interface at the expense of improving the actual email functionality. My impression is that there is little concern for providing a useful application because many users don’t have another option - my employer requires this one.
Citrix Secure Mail is a simple, yet robust email solution that does the job. Keeps you connected. Securely. On the go. Be it an enterprise or a BYOD...