Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Kyle Johnson · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Love that I can play with a friend, we can’t get together couse of COVID-19 but this makes us feel connected.
This is a phenomenal game. Expertly made. Incredibly addicting and fun to play with friends. Download it, you won’t regret it.
I’ve been waiting for something like this to come to the App Store for a long time! The developer has really done a nice job capturing the game and adding his own tweaks. Plus he’s really active with the game and updates. Wish there was more players to play with at a time but I’m sure it will come. But if you and your friend get the game it’s really easy to have a quick match. Great game!
Chain Five is a modern take on a classic card and board game mashup! The rules are simple: first to chain a sequence of 5 wins! You can chain markers...