Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗BMC Switzerland AG · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have a top of the range BMC SLR 01 One bike from 2023 that costs around $14,000. My fork was damaged in an accident. My surprise came when I went to the store in the USA and realized that there was no stock in all of the USA. Well, I said to myself: I'm going to write directly to BMC in Switzerland so that they can fix it for me. No, the answer was worse, that there weren't any in the world and that they didn't know when they were going to build more. I don't have an obsolete bike, at least that's what I thought. But it seems that for BMC our money and the trust we put in a brand and its support are worth very little. I have been very disappointed with the brand. I'll see how I solve my problem on my own, because for BMC my 2023 bike is already discontinued. They lost a customer 👍
It would be a great application if wasn’t so buggy. Almost everything you try to do either doesn’t work or works from 3rd time. Even simple task like adding a comment to component doesn’t work - clears text after 2nd character entered.
The app is pretty simple but we’ll design and, so far, bug free. I understand many other features will be added in the future so I look forward to the updates. Update 6/1/23 The app needs to evolve. Too many basic functionalities missing. What is even more frustrating is the inability to provide feedback and features request. Also please fix the contact us email links. They are not clickable and not selectable which means you have to remember the email to then type it in you mail app. Also while we are at it, can you add a function to filter km/miles ridden within a certain time frame? I would love to be able to see how many I’m I did for the year/month etc. Strava doesn’t do that either so that’s an easy way to get ahead.
The BMC Companion App is your ultimate digital support when it comes to scheduling bike maintenance, your service history as well as your all-in-one s...