Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗AromaTech Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It’s a simple app that almost works well. Two big problems. First problem: the lightest scent level is overpowering. What you want to do is have periods of time where different areas are scented controlled by a schedule. Instead the scent is so strong that you have to use the schedules as a second method of turning the scent on and off so it is not so strong. This makes the app much more challenging to use, and then scent level in your house constantly changing. I don’t know why they did this, of course, but you can’t help but wonder if they are just trying to drive up sales of their scents. Their scents are GREAT. But when someone walks into my home I want a light, pleasant smell rather than feeling like you’re stuck in an elevator with someone drowned in perfume. Second problem: often when you try to connect to a scent machine to change scent levels, it doesn’t work. I now have two of these and there are periods where both fail to connect repeatedly and restarting the app doesn’t fix it. AromaTech has great scents, great scent machines, and the app is almost great, but these problems really detract from the overall results in your home.
I purchased the AromaTech Mini with the expectation that I’d be able to customize its schedule through the app and make changes as needed. Unfortunately, that has not been the case. While the device appears in the app, attempting to access it results in nothing but a continuous loading screen. I’ve followed every troubleshooting step suggested by customer service — including deleting and reinstalling the app, restarting my phone, and unplugging the device — but the issue remains unresolved. As a result, I’m left with a diffuser that runs every 60 seconds, 24/7, with no way to adjust its settings other than turning it on or off manually. Had I known this would be the outcome, I would have opted for the less expensive model without app functionality. To make matters worse, neither the original Scenting app nor the updated AromaTech app works. This suggests a broader technical issue that has yet to be addressed. It’s deeply frustrating to invest in a premium product marketed as “smart” when the core technology is unreliable. Adding to the frustration is the level of support I’ve received. Response times are slow, and replies have not meaningfully addressed the problem. Being told my device is out of warranty and offered 20% off a new machine feels dismissive—especially since the device itself works fine. The issue lies entirely with the app. At this point, I am requesting a more thoughtful and permanent resolution to this problem. I hope AromaTech stands behind its products and the experience it promises customers.
I do not understand, like others have said, why you can’t set your own schedule rather than one they suggest with very limited alterations available. Scents are too overpowering even at the minimum setting especially in a smaller room. We don’t all have giant rooms! Needs to be updated to be way more personally adaptable. Also, why can’t I control the light color or even have on a timer in the app too? I don’t want it on 24hrs a day, but I also don’t want to hear the extraordinarily loud high pitched beep when I turn it on or off. Especially if using a night while people are asleep!! We should be able to choose no beep. And when the light is on and off each day. Surprises this is on Oprah’s List! She obviously never used it and was simply paid to promote. Very disappointed! Especially for such as high price point. Cmon AromaTech - do better!
Personalized home scenting for all AromaTech diffusers, including AroMini BT, AroMini BT Plus, AromaPro BT, AT-600 BT, Ambience, Ambience Mini, and Ar...