Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Xd Productions · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This low rating is because nowhere on the App Store does it say you will need to have the actual board game box to play…that the app is just a companion piece for it. There is also nothing which indicates if the game box is available for purchase and if it is, where to purchase it. I went to the Amelia’s Secret website and there also is nothing indicating where to purchase the game box, or if it’s upcoming. This app is merely an ad and a tutorial for a board game…that you can’t seem to get anywhere.
Turn your living room into a Haunted House: Amelia's Secret is the FIRST Escape Game in augmented reality. Live a UNIQUE immersive experience: on a ta...