Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Igutso Games · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Just turn on airplane mode, is it that hard for you people?
One of my all-time favorite VR games is Dead Second VR and this looks like the mobile version of that game. I like the play mechanic and it looks like I’m in the DS world on my iphone, but there is one very big problem: This game has absolutely no flow to it because of the constant inundation of stinking ads. It is ruining this game. I gave it 3 stars based only on the familiar ‘Dead Second’ feel, but I cannot play it until the ads are reduced. I understand the need for ads, but this is ridiculous. Far too many, too often.
This is nothing but ads with 5-10 seconds of a game. Delete
You're the agent with the best aim and most successful missions. Cleaning up the city's streets is a job for you and you alone. Save the innocent ci...