Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗AMERICAN FUELS & PETROCHEMICAL MANUFACTURERS ASSOCIATION · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
App is completely useless. You only can see people who use(d) the app, no indication of who is registered for the event. I searched to verify attendees from my own company and on different days it gives different results with the same search criteria. Half of my colleagues deleted the app. You can still see them as users but with no way to contact them. No announcements about upcoming events. In the news feed the posts have 0 views, 0 likes. Not all the events are shown in the calendar - the one I am attending is not. I am so confused as to what the purpose of the app.
No ability to download list of attendees… have to scroll for days through the list of 1900 persons. What a waste of time.
The AFPM App is the official app of American Fuel & Petrochemical Manufacturers. The AFPM app gives you constant access to the best experiences AFPM h...