Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ken Tang · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Somehow the first time I played I missed Hakuno and Sumire’s story entirely. I’m so glad I came back to revisit this. The writing honestly isn’t amazing, but the stories were clearly written with love. If I had one complaint it would be that the rhythm game in the credits doesn’t quite align with the music which makes it a bit difficult.
I was aimlessly scrolling around when I found this cute little visual novel, and oh my god, it made me so sad! The story was incredibly good too, since it feels like something that could happen irl which makes it even more sad. Extremely well made, was not expecting live2D character animations, 10/10! I highly recommend it!
I was initially a bit wary of this, as the amount of focus on "LGBTQ" in the description made me feel like the writers might be more out to send a message than to write a story. Thankfully, the characters are actually all very well-developed and charming. Both stories are rather short and simple, and some of the dialogue options can be rather strange, but it's overall an enjoyable read and a great introduction to the characters for Starlivht. I also very much appreciate the surprise at the end.
A story of discovering true feelings. A story of facing the world to be yourself. Two tales come together, before the beginning... 2-in-1 visual nove...