Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗LIN Television Corporation · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Thanks for the daily news...keeping me current with my neighbors during this challenging Covid19 isolation. 💕 Cannot get past your “ nickname prompt “. Ugh
I’ve noticed that some of the weather reporters tend to state that rain is not good. Just tonight, Brian said “the good news is that it will not rain this evening”. Rain should not be considered bad news these days. Many people depend on rain for their spring and summer businesses, especially farmers, landscapers, and home owners, not to mention the low river and lake depths. It seems that it has been raining much less the past 5 years, along with less snowfall. We need this natural resource to live so I do not think that it should be reported as an inconvenience to some people. Thanks. All in all, I enjoy 22 news so keep up the good work. Thanks, Dave
As a western Mass resident, this has been my go-to app for local news as we have a limited choice in media outlets. HOWEVER, I specifically use an app like this because I prefer to READ my news, not watch it or listen to it. It is INCREDIBLY annoying that in the latest version, the recorded TV version of each story starts playing whenever you open a story. Specifically, I hate that it slows down actually opening the story (because it is buffering the video) and that I then have to actually wait for the unnecessary video to start so that I can pause it to finally enjoy reading the article, which is all I wanted to do in the first place. FUTURE VERSIONS OF THIS APP NEED TO ADD A “STOP AUTOMATIC VIDEO” FEATURE!
News has never been more local than in the palm of your hand. The WWLP-22News mobile app brings you all the top stories from our daily broadcasts, as...