Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗LIN Television Corporation · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Why did the app change to only updating every 5 minutes. This used to be one of the better apps for overnight storm watching when suddenly awakened by a tornado warning, but the threat had passed before the app refreshed. Before the radar and alerts would overlay, now they are separate. With the advancement in weather technology, this app took a giant step back.
The 24-hour radar forecast product needs to be removed until it’s fixed. It never matches the 7-hour and rarely matches the “current” radar. At this very moment the 24-hour radar forecast shows heavy rain on my location and moving forward for a few hours. The current radar is clear of precipitation (correct). The 7-hour radar products concur at the “NOW” point on the timeline. I like the app itself but I believe this feature costs credibility. Thanks
I live in Missouri and I like this app because it shows many aspects of our unpredictable weather here. This is my "go to" weather app and it is at the bottom of my home screen. One major glitch is that it almost always crashes when I attempt to go to "Future" weather. I make sure the loop is stopped, to no avail. Once in a while it transitions smoothly, but most of the time it crashes. Should be a relatively easy fix, and I look forward to the next revision.
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