Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Tencent Mobile International Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
You hit the record button, and it looks like it’s recording your voice, but never actually records anything.
So when I opened the app it never even recorded and took me to a screen with the little face dudes. And froze. I closed the app and reopened it, it still never recorded but at least it didn’t freeze. I never got to rlly do anything with the app at all because it never wanted to work
Recording too short
WeChat Voice is coming back! Record and change your voice, share it with your friends! Make voice fun!