Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Velvet Taco · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
If you order online or on the app, really go slow and check and re-enter the tip amount that you want to leave, because they will enter a tip for you and trick you into tipping the amount they want you to tip. The website takes a tip from you if you don’t go through and check it yourself. You cannot just place your order online and have the price be the truth. They take a tip from you if you don’t go through and check. Not saying not to tip them, but I’m saying they will take it from you. And when it’s an online order, You don’t necessarily need to tip. Or at least it shouldn’t be taken from you.
I should not have to allow you 24/7 access to my location in order for the app to suggest the closest location to me! I have it set to see my location when I open the app, but it refuses to suggest a location and makes me search for it. It also won’t load any basic suggestions for even the city I’m in (Houston). And if you refuse to do that, then at least let me favorite the location, not only a very specific order. Fix the location settings and I’ll update my review. Also, I agree with other reviewers, put in bigger photos.
It’s worth noting for this reviews sake, that I’m a web developer & UI/UX designer of 11 years. SO- first off, the menu could use some work— more info and *larger pictures* pls! Here’s why I’m reviewing— ya know how nearly every app has the same rompey annoying steps you have to take to “register for an account”? You’re usually required to do so before being granted access to do that one thing you downloaded the app to do in the first place, which is especially irritating when your goal is FOOD. Velvet Taco friggen GETS IT! The way the steps of ordering and registration are structured is seamless— order first, and then it walks you through a brisk input of a password. It’s so seamless that I didn’t even notice I had already finished the otherwise usually daunting task of inputting all of my info + CC. It wasn’t until I was prompted to create a password that I realized what had just happened! I know this is probably a stupid review to most of you, but as a web professional, I’ve never experienced an app that’s created such ease in the account registration process, as Velvet Taco just did.
Welcome to The Velvet Room! The Velvet Room™ loyalty program is all about making your life easier while earning free stuff just for eating tacos. You...