Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sig Sauer, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Some improvements have been made to the UI but there’s a ways to go. When you press “export” on the range card, the numbers that show up in the email are different than the range card- major bug. It’s also annoying that you have to connect the range finder every 60 days for the range card to work- i got surprised by this DRM function at the range, of course when I did not bring the range finder and I was trying to sight in. Find another way to control access that doesn’t make your products unreliable. I just expected better for the money you’d spend on the products that go with this app. There also needs to be a canted sight base option… after all, this is supposed to be for long range shooters, no?
The actual rangefinder is great. It’s also good to give quick scope dial adjustments out to a few hundred yards, but once you start to get distance 400 yards and out the ballistic program loses a bit of accuracy and gives calculations a tenth of a mil or two off. To be fair, The software does allow for calibrations to get it more accurate, which I have not done yet. My three biggest beefs with the ballistic model so far is: 1. Very limited atmospheric inputs. The program only gives an altitude and temperature input but they aren’t the only two atmospheric inputs in a ballistic calculation, barometric pressure, and relative humidity can change a tenth of a mil or two shooting over 500 yards. 2. Fully featured stand alone Ballistic Apps like Ballistic AE allows you to record the atmospheric information for your zero when you zeroed your rifle. Then in the ballistic calculations you can use the current atmospheric data the day you are shooting. For example, If you zeroed your rifle in the middle of a hot humid summer day, and you are now shooting on a cold dry winter day, this affects the ballistic calculation. This BDX software only allows you to enter the current temp and altitude of the day, which to be accurate long distance you will have to re-zero your rifle for the conditions of the day. 3. No ballistic calculations provided over 800 yards even though the rangefinder can range over 1,000.
Easy to set up and sync software with the LRF via BT. After that it goes downhill. Very few modifications can be made to ballistic information. Only the few fields they provide are able to be modified. That’s not even my biggest problem with the software. My biggest beef is with the limited ballistic calculator range of only 800 yds. If the laser on a 2200 model can range an animal out to 1200, why can’t the software provide that come-up solution too. I’m not even asking the tree target out to 1600, since most people can’t even shoot that far. It’s a simple number game. The new range is this, here is your come-up. Please fix this in future software releases. I’ll upgrade my review then.
The KILO BDX rangefinders use Applied Ballistics and Bluetooth® to illuminate the exact holdover dot in SIERRA3BDX riflescopes. For the most accurate...