Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗San Francisco State University Communications · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Can never login because it says I need to exit my browser to complete my logout. Tried this maybe 20 times in a row just to check my financial aid and it won’t let me. So stupid.
The app is great for things like checking your schedule or grades, especially during the first few weeks of school when you're trying to remember where your classes are. Also the book summary is great to see ALL the books you need in one easy screen! Wish I had this feature when I first enrolled.
I went through some sections like payments, looking up classes, and even the dining section. It was easy to do and I experienced no hiccups "so far". It's a shame that this app wasn't released earlier since I'm graduating, and it's much more convenient than going through the web browser.
SF State Mobile is the official mobile platform at San Francisco State University. We created SF State Mobile to make it easier for you to access cam...