Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Golden Hammer Software LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Simple yet challenging, and at times a little frustrating. BUT you don't want to stop until the worm gets the apple...!
Fun to figure out how to get the worm to g where you want it to. Music loop is a bit maddening though.
Pretty awesome should make tv commercial!
A new type of puzzle game! Draw worms with your fingers and watch them come to life! Avoid the red walls, bounce off the blue walls, slide on the gr...