Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Access UK Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve reloaded the app multiple times. Unfortunately I’ve paid a sizeable amount to get a gift card for a product that is running low on stock. I’m close to being left out of pocket whilst the item (a birthday present) goes out of stock. Because I just get a spinning circle. Awful. And can’t get hold of anyone to sort it out it’s never ever been this bad before. Over a day I’ve waited for the gift card to load. Over a day!
Pluxee app was better as I had the ability to move used vouchers out of the list of cards so it was easy to see what cards had vouchers on them. I do like that I can pay by Apple Pay. Vouchers come through instantly which is good as it means I can buy a voucher in the shop when I’m there. But it doesn’t seem to have discounts like I had on Pluxee ie M&S. plus the value of the discount is lower too.
Logs me out far too often then frequently tells me my password is wrong when I try to log back in (I know it’s not) so I have to go through the lost password rigmarole. A right faff. Please update so we can do a biometric sign on. It massively puts me off using my discounts. Also please find a way to show us whether there is credit remaining on purchased gift cards.
Through the Salary Extras app you can access instant discounts from big name retailers, supermarkets, restaurants, holiday companies and much more. S...