Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Vadim Solonukhin · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The game itself is much like any other game of its genre. It’s a fun game, but with no major difference than any other defense game, other than the models which are cool and fairly original (the models themselves, the skills are just like the rest). My only gripe is there is literally no music. None. Not even a beep or a boop or even a blooooop. I can’t seem to play more than 5 minutes before the pack of sound makes me insane.
Get so much fun playing Random Totems with awesome PvP online games feature! Tower defense is one of the most exiting strategy games. Your goal is to...
| Name | Price | Type |
|---|---|---|
| Handful of crystals | $0.99 | One-time |
| Piles of crystals | $2.99 | One-time |
| Mountain of crystals | $3.99 | One-time |
| Special offer with totems | $4.99 | One-time |
| Special offer with crystals | $4.99 | One-time |
| Sack of crystals | $8.99 | One-time |
| Crate full of crystals | $18.99 | One-time |
| Safe of crystals | $35.99 | One-time |