Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Kshitij Dutt · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The game itself is great. The puzzles are a lot of fun. I don’t mind watching a couple of ads to get extra coins. My biggest problem is that there are ads after each puzzle. Now I know that is your source of income, but there still doesn’t have to be an ad after every single puzzle. Especially if I just watched an ad to get the extra coins to upgrade my store. Couldn’t you do ads after every third puzzle? Or if someone watches and ad for extra coins you skip the ad between the puzzles so they aren’t watching 2 ads back to back?
I know that you upgrade the store, but what does that do? What are diamonds for? You never use it except to show how how far you are in the game. It’s a good game, but it’d be cool if we could like decorate the store or something like that.
It’s good but what the heck are the coins and diamonds for?
Unique 3D jigsaw puzzle game where you fit slices. Tap to rotate & drag to move around messed slices. Easy to learn, hard to master. Build up, ass...