Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Evan Schoenberg · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I use every tool in this app. I love that it track not only the EDD but also the age of baby post birth. And the spot to record sex and name of baby is so helpful for tired midwife brains. I frequently use the calculator as well. My only request would be a way to share data with my assistants so that we don’t all have to enter the same clients. 🤞🏼💜
As a CPM, I love using this app to track clients. Seeing their due dates, who is within delivery range, etc. Very helpful when a client texts to be able to quickly see their dates. Love the calculator features as well.
I use this app regularly and find it very useful. Updates I would like to see that would make it more useful include: - iCloud syncing so that I have access to all patient info on my iPad and my iPhone - the ability to add a delivery date so the patients do not appear as post dates on my app. I would like to be able to keep track of them in the app for reporting purposes at the end of the year.
Simple, fast, yet more thorough than any other pregnancy wheel available for the iPhone, Perfect OB Tracker is better than just a replacement for your...