Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗SQUARE ENIX · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Remember how superstitions were said to largely be a thing of the past due to limited communication technology? Remember the Oulja board and talk of possession? This game touches on mass hysteria and the psyche of the characters involved in the Seven Mysteries of Hojo. There’s a whole lot of reading, but it’s totally worth it. The twists and betrayals were pretty surprising, but it all gets tied together and the ending makes complete sense. I just wish there were more routes where you could use the curses more.
If you enjoy visual novels, specifically games such as the Zero Escape series, Phoenix Wright, or Dagonronpa, you’ll most likely love this game To me it feels like a mix of Death Note, Zero Escape, and Fatal Frame, mixed into a Visual Novel style. The art style is beautiful, music fits the scene’s mood perfectly, and the story and mystery kept me enticed all the way through. The game also likes to change and pan the camera angle, or zoom in/out on different characters to make the image less static and more interesting to look at. This is a hidden gem for sure, and one of my favorite visual novel style games period. 100% worth buying.
Majority of Square Enix games are bangers and half of them aren’t advertised and mainly people who are closely following SE content will find out or a friend telling them. This hidden gem of a game is a great puzzle game. More fun to have people to voice act with you for the dialogue which makes this a good game to stream, the puzzles are very creative as you can tell from the prologue itself (Shogo as the main character until you unlock the path screen)
Overview: A horror mystery adventure game that takes place in Sumida ward, Tokyo, Japan in the late Shōwa era. Unique characters swayed by curses. The...