Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Maciej Targoni · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
From one of my top 3 favorite game developers of all time, every game of his is original! There are few gimmes here, so make sure you think through every square! Only one thing needs fixing- build in an autosave so I can leave the app and come back and finish my game. It takes a good amount of time to think through each play, and I was afraid to close the app and lose my hard earned progress. I’ve now shared this with 3 of my family members! I really want to world to experience your work, so please Maciej, do your self a favor- ask for reviews at some point to increase your rank, tell them about the paid version, and please fix the search terms in the App Store! Searching for “overwords” should be enough to find your app. Great work, so much fun!
Overwords returns: stack, fuse, and expand. Now with an infinite mode. Chase your high score for as long as you can. 100% free and no ads.