Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Propagation Applications, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love the philosophy, values, and great thinking behind Orange. It allows me to share my photos with friends without sharing my data or trying to make a profit off ad clicks. There’s less pressure and more FUN with Orange! Try it out for yourself :)
I love Orange. It’s a social platform that I can fully support and engage with (no ads!!). I’ve found that my professional photos are better optimized on Orange than Instagram which is awesome. Keep up the great work!
It feels great to trust that an app isn’t trying to milk my attention for money. Everyone I interact with is a friend I met in real life. I don’t feel the pressure to impress anyone on here. I go to orange to see what joys my friends want to share today, and it’s never a disappointment. Works especially great for long distance friendships. You can tag your posts for types of content you want to share with your friends too. I really enjoy using this app.
Photo sharing for friends and family, without the noise of ads and algorithms. Simple, private, and designed to help you stay in touch with the peopl...