Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nebraska Crossing · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Just use the physical maps and the store rewards programs! This app is just scheme to get you to sign up for their shifty rewards program and harvest your information. You have to, for some reason, provide your credit card information to even sign up for their rewards program. Why?! And a lot of people online have had trouble using any rewards they do earn. Also the app tracks your location and shares it and your identity to third parties. On top of all that, it’s not even a useful map or guide to the shopping center.
I visited Nebraska in November and visited the Nebraska Shopping Center where there was messaging everywhere to download the NEX app to earn Fastcash for purchases made at the center. It took 30 seconds to download, create a profile and onboard my accts in order to get issued a virtual card which is where all the Cashback dollars get loaded and accumulate as more purchases are made. This is like a Mega Gift Card that keeps on giving. Wish this excited in a shopping center near me!
Attempting to use fast cash, and I followed all the instructions, instead of loading card information it asked my for my bank account information. I have searched and searched to find out how to actually add my card and nothing. It is impossible. I used the card attached to my account but nothing has shown yet, I don’t know if it is to soon to show pending or not. I don’t know the point of this if you can’t go in to the app to make changes or verify card information.
Start saving and earning FastCash™ (cash back) at the brands you love at the Midwest's #1 Outdoor Lifestyle Shopping Destination - Nebraska Crossing!...